The Body Shop-Whole Living
Membership Brochure
Martha Stewart Living Omnimedia grew out of its original heart — Martha Stewart Living, a magazine based mainly on the home — to encompass all stages + corners of women’s lives, including titles focused on Weddings, Babies, Kids, as well as other trendy topics such as quick + easy cooking (Everyday Food), and health, beauty + fitness (Whole Living).
MSLO were masters of establishing partnerships before it was a “thing,” in order to build the reach of newly acquired or established titles. To this end, I was contracted to create various printed assets supporting partnerships between Everyday Food + Whole Foods, or this collaboration between The Body Shop + Whole Living, bringing greater visibility to MSLO’s new titles while lending Martha Stewart’s trusted powerhouse brand to her partners.
creative direction, direct mail, art direction, graphic design, print design, production, copywriting